How I can help you

I specialize in marketing strategy, sales, branding, and website strategies particularly in the health care and education industries. My goal is to help you define and quantify the target audience demand.  I also work with you to help you create your company’s brand by helping you to develop the sales message, website layout and social media personality.  My goal is to empower you by helping you gain a better comprehension of your market and the best way to reach them in order to spur sales.

As part of a SCORE initiative with the Texas Division of Emergency Management, I also work with small businesses to build disaster resilience: to prepare for when disasters strike and to create continuity of operations plans to survive and thrive in the aftermath.

After moving to Houston in 1979, I began my career in marketing in the healthcare industry. I then moved into sales for a subsidiary of Control Data Corporation and during the course of my career with the company, I won their highest recognition for sales performance. Moving back into marketing, I then worked in the nonprofit industry developing and implementing programs at an elementary school. As a private consultant, I worked with Rice Global Engineering and Construction Forum as well as with small businesses.

Areas of Expertise
  • Sales, Marketing & Public Relations

Industry Experience
  • Professional & Business Services


BS Economics, Wharton School, University of Pennsylvania

Susan C Phalen

Communication Methods

  • In Person